BLEACHERS BREW EST. MAY 2006

Someone asked me how my blog and newspaper column came to be titled "Bleachers Brew". It's like this, it's an amalgam of sorts of two things: The bleachers area in the stadium/arena where I used to sit when I would watch baseball, football, and basketball games and Miles Davis' great jazz album Bitches Brew. That's how it got culled together. I originally planned on calling it "The View from the Big Chair" that is a nod to Tears For Fear's second album, Songs from the Big Chair. So there.

Wednesday, March 17, 2010

From hotdogs to cockfighters... llamado sila!

O, mga bagong sabungero!

Why the change from Purefoods TJ to B-MEG Derby Ace?
San Miguel Purefoods' PBA team was changed to bring brand recognition to the B-MEG game fowl feed brand which San Miguel Foods Inc. is aggressively pushing this year. Purefoods-Hormel agreed to help its sister company benefit from the many advantages of the PBA team branding.

Purefoods has changed its PBA name several times --Purefoods Tender Juicy Hotdogs, Coney Island Ice Cream Stars, Purefoods Oodles, Purefoods Chunkee Giants, and Purefoods TJ Giants. I asked Mr. Rene Pardo, Purefoods Board Representative, and he said that they have won the title for every name change. Wow. So does that mean that a title under the Llamados name is on the horizon?

"There's pressure every time," answered Ryan Gregorio, Derby Ace Llamados coach. "Whether we won the championship or lost it, there's pressure. And we'll answer the challenge with the same fire, focus, determination, and commitment."


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